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Contractor Websites — Contractor Marketing — SEO for Contractors
We specialize in contractor marketing on the Internet and building contractor websites. Most contractors say that their biggest problem is getting a steady stream of customer calls and those much needed contractor leads. In today’s world, this requires Internet Marketing — getting customers to your contractor website and getting them to call. This may not be as true if you’re in a small town. But in urban areas, your competitors are increasingly moving onto the Internet and searching for websites for contractors because that’s where the action is. The most recent survey available (July 2008) found that nationwide, only 30% of customers relied on Yellow Pages to find contractors, whereas 60% relied on the Internet to locate electricians, plumbers, HVAC, and other kinds of contractors. This statistic in favor of Internet marketing for contractors has only become more lopsided in recent years.
HappyContractor was started by Kim Hopkins, who owns an electrical contracting company in Los Angeles that wanted more customers. In 1996, Kim went onto the Internet to find customers. He had started by looking for a company that specialized in Internet marketing for contractors. At the time, the Internet was only a few years old and no such companies existed. So, he built his own contractor website. Since then, he’s been on a mission to learn everything there is to know about contractor marketing on the Internet — both Pay-Per-Click and Search Engine Optimization. And it’s worked — the website of The Electric Connection usually ranks Number 1 on the search engines (just below the three Pay-Per-Click ads at the top of the page). The company is now a 25-person electrical contracting company.
Contractor marketing on the Internet requires the knowledge and skills of two fields — contracting and Internet marketing. There are a number of companies out there that offer to build websites for contractors, manage AdWords campaigns, or do SEO for contractors. However, do they know what customers look for in a contractor website? Do they know the customer “Go Buttons” that should appear on websites for contractors? Do they know how SEO for contractors differs from that of other small businesses? The staff at HappyContractor does. They made the website of The Electric Connection Number 1 in Los Angeles and then went on to do the same for contractors across the country. Our clients in the Number 1 spot for their locality include plumbers, HVAC contractors, electricians, and general contractors.
Websites for Contractors
Check out the HappyContractor sample websites for contractors in your trade. Our contractor websites include a number of informative articles. This is helpful to customers, but also is important to boost a website’s rankings on search engines. Search engines like Google rank websites, in part, on whether they provide useful information. This is in their interest, as the more useful information they provide to searchers, the more people will use the search engine.
Getting your website to the top of the search engines is the key to customers being able to find it and getting more contractor leads. But once customers find your website, will they call? Our staff at HappyContractor design customer appeal and customer hot buttons into your contractor website so that your customers will call. Our first website, for The Electric Connection in Los Angeles, is the major source of new customer calls for the company. It generates over $500,000 a year in new electrical business. You can check customer reviews for how our websites work for plumbers, HVAC contractors, electricians, and general contractors across the country.
Call HappyContractor at 800-990-5811
If you would like to find out more about whether Internet marketing will work for your contracting company, please give us a call. If you have a website already, we’ll be happy to give you a free evaluation as to how it could generate more customer calls. If you are already doing Pay-Per-Click, we can give you a free evaluation of that as well. If you’re new to Internet marketing for contractors, that’s fine, too. Call 800-990-5811 between 8-5 Pacific Time. We can tell you all about how to get contractor leads by using SEO for contractors. We look forward to talking with you.
Home was last modified: October 2nd, 2015 by
Kim Hopkins, CEO
Here's our most recent Contractor Blog post:
Do you hate the idea of trying to work with the computer? Maybe you are more of a hands on person who likes the business side of things or getting your hands dirty in the field. You don’t have to do the computer stuff like building a web page and managing it. You can leave that service to the professionals. This will free up your time to do what you like and manage your business. A contractor website is something every business needs, but not every business owner knows how to handle. This is why you will want to give the team at Happy Contractor a call.
Their team of professionals can put together a site for you that allows you to attract new customers via the internet. People often enjoy the anonymity and flexibility of looking for a contractor on their own time. They don’t want to make a bunch of phone calls asking questions about what services your provide, when are you open and what not. They want to see exactly what you do and when you can do it. Contractor websites are your way to advertise to the masses without having to pay a lot for print ads. You will reach more potential clients as well.
Contractor marketing doesn’t always have to involve radio ads or print ads. Using the internet to get people to see your business is very effective. Getting your business to the top of the search results is a very effective way to catch the attention of clients. Many people open up a search, enter in what they want and click on the first result. Part of the construction of your website will include finding the best words to use that will bump your business to the top. There is a lot of behind-the-scenes work that goes into that. You don’t have to worry about it. Leave it the team at Happy Contractor and let them handle the specifics.
Building a Professional Contractor Website was last modified: January 26th, 2016 by
When you have a business to run, your concerns are more focused on profit, customers and keeping the employees happy. One of the last things you have time to worry about is setting up a website and making it work for you. It doesn’t matter what your business is; you really need to have a presence on the internet. This is a digital world and people are turning to the internet more and more to find what they need. If you don’t have a contractor website, you need to hire a professional team to put one together for you. The team at Happy Contractor would be happy to talk with you about what you need and what you would like to achieve with a new website.
While it is pretty simple to put together a very basic website, it is still time consuming. Customers often judge a business based on their website and if your website is difficult to navigate or doesn’t give a potential customer all the information they need to know, they move on without giving you a chance. You must take advantage of that first chance to impress. Contractor websites can run between very basic and much more elaborate with blogs and articles for a customer to browse through.
The website is meant to outline what it is your business does as well as encourage customers to call you. Contractor marketing is very effective when a website is used appropriately. It gives you the chance to run specials, offer coupons and encourage customers to leave comments and feedback about service they have received. Word of mouth is important for giving a business a strong foothold in the industry. Having real customers leave feedback for other potential customers gives you an edge. If you are ready to take your business to the next level, give Happy Contractor a call today and discover the many options for your website.
Using Contractor Marketing to Your Advantage was last modified: January 5th, 2016 by
Is your business struggling to get seen on the internet? Have you been thinking about creating a website to reach more customers, but are not sure where to start? If you answered yes to these questions, it is time to take your business to the next level and have a functional, well-placed contractor website built for your company. The crew at Happy Contractor are experts at bringing your business up to speed on the internet. The internet is the wave of the future and how companies are being found by customers.
Your business needs to be brought into the digital world if it isn’t already there. If you have a website, but have no idea how to make sure it is seen or how to use it to market your business, you need the services of contractor marketing experts. Contractors have a huge opportunity to advertise their business as well as promote it with various marketing techniques. This is the chance for you to give potential clients a snapshot of who you are and what you do.
It take work and dedication to keep the website updated with fresh content that will attract clients. Showcasing what you do best and giving customers a quick and easy way to contact you will help you capture more clients. Most people use their smartphones to look up services on the internet. There are some tricks to getting your website to the top of searches. You aren’t expected to know all the ins and outs of SEO. This a job you want to leave to the professionals who are well-versed in contractor websites and what it takes to make them successful. You don’t want your site, which is your business, lost in the shuffle. If you are ready to take your contracting business to the next level, give Happy Contractors a call to see how we can help you.
Contractor Websites a Must for All Businesses was last modified: November 22nd, 2015 by
Get More Customers with Internet Marketing
If you're a contractor looking to attract more and better customers to your company, you've come to the right place. At HappyContractor we focus on exactly one thing - getting your contractor website to the top of the first page of all the major Internet search engines, including Google, Yahoo, and Bing.
90% of all Internet searches never get past the first page. 63% of all clicks go to the top three listings on page 1."
We've been doing Internet marketing for contractors since 1996. While the details of successful Internet marketing can be complicated, the basics can be summed up in one simple rule: If you want more customers from the Internet, your website must be listed at the top of the first page of the search engines.
Our mission at HappyContractor is to get your website onto the first page of every major search engine, and then to do whatever it takes to move your website up to the top of the first page.
Internet Marketing by Contractors for Contractors
At HappyContractor we specialize in Internet marketing for CONTRACTORS. Not veterinarians, jewelry stores, real estate agents, or flower shops. There are plenty of SEO companies out there who will take on all different kinds of clients, but we focus solely on contractors. Why? Because we know contracting and contractors.
In addition to our Internet marketing company, we've also been running our own 25 person contracting company in Los Angeles for over 30 years. We know the psychology of customers who are looking for contractors. We know the kind of marketing they respond to, what kinds of websites appeal to them, and what their "Go Buttons" are. In 2010 our own contractor website generated over $600,000 in business from new customers.
Call to 800-990-5811 to Discuss Internet Marketing for Your Company
If you're a contractor, and you're serious about getting more customers and expanding your business, contact us by e-mail or phone, 8-5, Pacific Time at 800-990-5811. We'll be happy to discuss Internet marketing for your company and answer any questions you may have.
General Contractor Mike Turner
Mike Turner & Son Construction
You got my website onto page 1 in less than a month. Thanks! I went from no customers to being booked solid for the next three months.
Electrical Barbara Birkshire
With another SEO company, we could only get on the third page of Google. With Happy Contractor we're #1 on page 1 of Google for all three cities we requested.
Heating and Air Fred Gilman
FG Heating and Air
90% of my business comes from your website and Internet marketing. Your service is really invaluable to my company.
Plumbing Romero Aguilar
B & R Plumbing & Drain Cleaning
It's been just five weeks since you re-designed and did SEO for our company website. We're already on the first page of Google!