Search Engine Optimization

How Contractors Can Increase Website Traffic

Pay-per-Click advertising and Search Engine Optimization (SEO) are the most effective ways for a contractor to bring visitors to the company website. But there are also smaller steps that are inexpensive and pretty simple which can support larger Pay-per-Click and SEO campaigns. They all follow the principle: Put your website address wherever you put your […]

Is CraigsList a Source of Contractor Customers

Question: Is CraigsList a good way to find customers for my contracting company?              Answer: It depends on the type of customer that you’re looking for. CraigsList is available in many areas of the country. The rules for users and the fees vary depending on your area. In Los Angeles, […]

Contractor Websites — the More Pages, the Merrier

You can have as many pages on your contractor website as you want. Like in any writing, you need to avoid clutter – words and images that dilute your message. But unlike in writing for newspapers and other print media, on websites, space is not at a premium. On websites, the more pages, the better. […]

Contractor Website Building StepsThat Brings in Customer Calls

Here are the five steps for creating an excellent contractor website that rises to the top of Google and brings in customer calls.  Step 1. Design website content that attracts your type of customers and jobs. I’m going to assume that as a contractor, the purpose of your website is to attract customers who (1) […]

How Your Blog Boosts Rankings of Your Contractor Website in Search Engines

Creating a blog about your trade can increase the rankings of your website in search engines like Google. Blogs can provide informative articles so that visitors can learn about your trade. They can increase the number of links to your website. Both help your rankings. The word “blog” is short for “Web Log” and is […]

Get Your Contractor Website to the Top of Search Engines

You can have as many pages on your contractor website as you want. Like in any writing, you need to avoid clutter  – words and images that dilute your message. But unlike in writing for newspapers and other print media, on websites, space is not at a premium. On websites, the more pages, the better. […]