Once Happy Contractor sets up your Pay-Per-Click (PPC) campaign, we monitor and manage your ads weekly to save you money and maximize customer calls. Campaign management includes:
1. More Customer Clicks and Lower Costs – Every day your AdWords campaign will generate new marketing information, for example, exactly what customers have typed in when they find your Google ads. Each week, we analyze all the data generated by the campaign. Then, we adjust the campaign to attract more customers and reduce costly unwanted clicks.
2. New Hot Button Ads – We will use the accumulating marketing data from your PayPerClick campaign to create new ads in your Google AdWords account as needed, including ads for your specialized services or any seasonal services.
3. Customer Support – Your personal account manager at Happy Contractor answers your phone calls and e-mails during business hours. We’ll answer your questions, discuss how the campaign is going, and makes changes that you request.
4. Monthly Report on Campaign Effectiveness and Cost Your monthly report tells you the total campaign cost and the budget for each of your ads. It also tells you the number of clicks generated by each ad campaign.